Rimmel's most well known Brand Ambassador is Model Kate Moss. She has represented Rimmel for an astounding 10 years in which she brought out her first ever beauty line for Rimmel, 'the London Lipstick Collection By Kate'. Personally I think Kate was a great choice to advertise 'Rimmel' as she is well know with every age group, allowing marketing to all ages... and she still looks great for her age!
The current face of Rimmel is Kate Moss, alongside Sophie Ellis-Bextor, Lily Cole, and Ayumi Hamasaki. It was announced in October 2009 that Jerry Hall, Mick Jagger’s daughter Georgia May Jagger and Canadian supermodel Coco Rocha were set to join to the line up of Rimmel London spokeswomen. Within days of Rocha's first campaign release, Rimmel announced that they had signed Zooey Deschanel, Solange Knowles and Alejandra Ramos Munoz would help the brand launch into the global marketplace.
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